Jobs guided Apple to be a major player in the digital revolution. The introduction of the iMac and other cutting-edge products made Apple a powerful brand with a loyal following. Jobs also enjoyed considerable success at Pixar. He created Oscar-winning movies such as ‘Toy Story’ and ‘Finding Nemo’. Jobs’ advice for success is: “You’ve got to find what you love." He died in October 2011, aged 56.

Steve Jobs was the co-founder and CEO of Apple Inc. and former CEO of Pixar Animation Studios. He was the largest individual shareholder in Walt Disney. Jobs’ name is associated with innovative products like the iPod, iPhone, iTunes and iPad. He was a much-respected corporate leader whose management style is studied worldwide. His attention to design, function and style won him millions of fans.

Jobs was born in San Francisco in 1955. He became interested in computers when he was a teenager and attended lectures after school at Hewlett Packard. In 1974, Jobs got a job as a technician at the video game maker Atari. He saved enough money to backpack around India and then returned to Atari, where he met Apple co-founder Steve Wozniak.

Jobs and Wozniak founded Apple in 1976. Jobs persuaded Wozniak to make a computer and sell it. Together, they developed the Mac. It was the first small computer with a user-friendly interface to be commercially successful. Jobs also built the computer on which the World Wide Web was created. He developed a passion for style and functional perfection, which became Apple trademarks.

Match the words on the left with their synonyms on the right.

1. CEO А. followers

2. individual В. Chief Executive Officer

3. fans С. went to

4. attended D. went back

5. backpack E. single

6. returned F. travel

7. persuaded G. innovative

8. passion H. characteristics

9. trademarks I. love

10. major J. lots of

11. cutting edge K. big​
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