Who was first? Who was last? Review the details of the paragraph and choose the best topic sentence to introduce the paragraph containing these details. 1) People watched cookery and sports programmes, as well as news programmes. Marcel Boulestin from France was the first TV chef in 1937 - he cooked French dishes. The first TV advertisement was for a Bulova clock - it lasted 20 - seconds. The Bulova Company paid $9 to show the advertisement during a baseball match. Programmes were black and white. A wider range of programmes appeared in the 1930s. The advertisement was quite cheap at that time.​