When a new product comes onto the market it is important that it be 1) "publicised" as much as possible, using advertising, so that people will want to buy it. An advertising 2) "campaign" usually involves paying a(n) 3) "advertising agency" to 4) "promote" the product in a number of ways: television 5) "commercials", large posters on 6) "hoardings" and 7) "posters" in newspapers and magazines. Its success often depends on this more than on the quality of the product itself.
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When a new product comes onto the market it is important that it be 1) "publicised" as much as possible, using advertising, so that people will want to buy it. An advertising 2) "campaign" usually involves paying a(n) 3) "advertising agency" to 4) "promote" the product in a number of ways: television 5) "commercials", large posters on 6) "hoardings" and 7) "posters" in newspapers and magazines. Its success often depends on this more than on the quality of the product itself.