April 2021 1 40 Report

Use the words given in capitals at the end of each line to form a word that fits in each space in the same line. There is an example at the beginning (0).

Many people find their work rather (0) boring I get a lot of

(1) _______________from my job. Advertising can be very  SATISFY

(2)_____ because you have to think of new ways   CREATE  

to attract people's________ (3) . The best way to     ATTEND

do this is by surprising them. (4) ___________is boring  FAMILIAR

 and people soon get fed up with an (5) ______________ they ADVERTISE

have seen many times before. (6) _______________ they CONSCIOUS

want to be shocked. Apart from (7) _______________, the ORIGINAL

other really important (8) _________________ of a good campaign is CHARACTER

(9) _______________. After all if people don't remember MEMORABLE

what was being advertised, they won't buy the (10) PRODUCE

 

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